Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Wednesday, September 30, 2009

Let's Wash it with Febreeze

Listening to: Olivia
Mood: Blah

So I saw this commercial the other day on tv. A mom walks into her teen son’s room and says, “Whew, it stinks in here, aren’t you having company later? We have to wash this entire room.” The son then says, “Wash the entire room, how?” “We’ll wash it with Febreeze.” Is the mom’s answer.

Um, what? This sounds to me distinctly like something the teenage boy should be saying instead of the mom? Really? “Washing” a stinky teen boy room with Febreeze? Now I LOVE Febreeze. But I’m afraid that Febreeze would have quit a challenge with this. Washing sheets, curtains, and vacuuming a room would be much more appropriate. Are we really getting SO lazy as a society that we spray things with air freshener and call it clean? What next, our clothes? Oy.

Becky

Sunday, April 26, 2009

Be a Pack Rat

Listening to: Bolt, for the 20 bazillionth time
Mood: Groggy

We’re having a relaxing day on this wonderfully hot Sunday. I’m finding it challenging to stay awake, so I thought I would blog to restimulate my frontal cortex. I think it’s my frontal cortex anyhow.

I recently saw an ad for a “pod” type storage company called Pack Rat. Pod type storage companies bring a large storage crate, a “pod”, and you fill it with whatever crap you don’t have room for in your home. The storage fairy then comes and whisks it away to storage land until you request that it be returned.

I find the whole concept of putting your stuff in storage for more than a short while to be absolutely ridiculous. If you have too much stuff for what your living space is now, it’s time to get rid of some stuff. Not put it in storage. I guess the thing that gets me about this company in particular is that its not masquerading itself as a short term storage solution. It seems to be marketing itself to people who just have too much stuff. And they don’t want to get rid of any.of. it. Yes! Be a packrat! Accumulate so much stuff that it actually starts costing you money to own it beyond the purchase price! This is fantastic. Don’t want get rid of that piano you never play and those 536 collector McDonald’s toys you swear will be putting your kids through school? No problem. Not only will we store it for you, we’ll just be taking some of that “college education money” and using it to put our own kids through college. Thanks.

I live in a 1100 square foot apartment in NY. We’re actually really blessed because for where we live, 1100 square feet in an apartment is just above a luxury that you usually get charged an arm and leg and first born for. Hubby and I have had many, many a passive aggressive argument about the amount of stuff that we have. We have 2 kids, so much of our stuff is tied to the kids. But we have arguments every year about the amount of books and Christmas decorations we have. I’m ok with the amount of stuff we have, hubby is not so ok. I think 75% of our closet space is taken up with kids clothing. I saved everything from our eldest daughter (5 years old) for the younger daughter (now 1). So while it’s painful for our closets, it’s saved us a lot of money not having to by the youngest her own wardrobe. The clothes slowly get passed along to others (my best friend is having her third baby, a little girl, in July!) as the youngest grows out of them, so our closet space is slowly returning. Sometimes even I wish we had about half the stuff that we do, but we couldn’t be able to have people over and wait quite so long to do laundry, so I’m ok with it.

But seriously Pack Rat Company, encouraging hording is never a good thing. Encourage temporary storage for if a person is moving if you want, but encouraging people to pay for storage instead of getting rid of stuff – not cool.

Becky

Friday, October 10, 2008

Teddy Bears and Laser Hair Removal

Listening to: Peter Pan
Mood: Excited for the Weekend

I know, I know. Not usually something you hear in the same sentence. We get advertisement envelopes in the mail for local businesses. I’m sure most of you do. I got an ad about laser hair removal that featured a totally naked chick wrapping her arms around a huge teddy bear. Em, what? Why in the world would you sit buck nekked for an advertisement with a child’s stuffed animal? And why is that at all relevant to hair removal? Because the bear is hairy? I don’t think I want to see a totally nekked bear. I really didn’t need to see her naked with the bear either! Just another example of a marketing team that needs to be fired.....